Walden collaborates with DIBA on content creation
The Walden Outdoor team has been collaborating for a few weeks with the Diputació de Barcelona (DIBA) creating content on active tourism for the DIBA blog, a space dedicated to the inhabitants of the region who want to discover the territory from a different perspective, through sport, nature, and culture. An example is this article about bike routes to do with the family, written by our team.
The work we do from our communication agency consists of searching and selecting topics of interest to the general public from which to write articles for the blog of this institution. Among the topics covered, we highlight especially the routes, whether hiking or cycling, as well as curious places to visit, such as caves and grottos or areas where to stay, for example, in luxury campsites, among others.
In addition, we take care of the creation of graphic content to illustrate the articles, always looking for those images that best represent the essence of the routes or spaces to which reference is made, as we all know that a good photograph is always a great help!
With these articles, the DIBA aims to promote a model of inland and active tourism, which contributes to making the inhabitants of Barcelona know their territory better and, in addition, encourages the local economy and proximity. In this sense, the DIBA has decided to go for tourism that has an impact on the territory itself, while bringing the people of Barcelona closer to the natural environments of the Barcelona area.
From Walden, we share the passion for outdoor spaces that promotes the tourist model of the DIBA blog and, in accordance with this philosophy, we work to offer the best proposals to readers, with the aim of making them attractive to the public and appropriate to the style and way of doing of our client.
Note: The author of the photograph in this article is Bernat Figueras.
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